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Die Geschichte der VARIA System GmbH

From small service provider to global partner in IT and network technology

Sometimes a success story begins with a simple vision.

VARIA System GmbH was founded in 2000 as a small software development and hosting company – without knowing that this vision would develop into an international company with a broad portfolio. The first years were characterized by work on server solutions and software development. Over time, we have continuously expanded our range of services and aligned our services more and more specifically to the growing needs of our customers.

In 2013, when the headquarters in Chemnitz found its firm footing, we laid another milestone and expanded our portfolio to include wireless IT systems.
This decision not only brought us into the wholesale and retail sectors, but also into a large number of new markets where we are now valued as a reliable partner.

Innovation and experience: the basis for successful collaboration

Today, we are not only known for our wide range of products, but also for our ability to respond flexibly and innovatively to new trends.
We are constantly on the lookout for new solutions and technologies that meet the needs of our partners.
Our vision remains unchanged: We want to be the partner that not only delivers, but also thinks along with our customers and contributes to their long-term success.

Welcome to VARIA – a company that has been relying on experience, promoting innovation and prioritizing service since 2000.
Whether you need a tailor-made network solution, a flexible logistics solution or expert advice for your partner store – you’ll find everything you need for your success at
.

Our services for our partners

A diverse service portfolio - fulfillment, network support and more

Our services focus on a wide range of solutions that are flexibly tailored to the needs of our customers.
In addition to specialized wholesale, fulfillment and network support are two central pillars on which we want to build further in the future.

Our fulfillment service ensures efficient and fast delivery of products, supported by semi-automated and automated warehouse processes.

Software development and integration: customized solutions for partner stores

Another key element of our work is continuous software development, particularly in the form of integrations, which are crucial for our partners and
their online stores.

We enable our partners to seamlessly integrate their processes and increase their efficiency.

Unsere eigenen Vertriebskanäle

VARIA mit großer Markenvielfalt

Thanks to our many years of experience in online trading, the logistics business and marketing, we are able to react to current market interests and meanwhile represent manufacturers from a wide variety of industries. We bundle the sales channels in a target group-oriented manner.

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Electronics


As an IT specialist, we offer a wide range of network technology and embedded systems for end customers and resellers alike.

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Lifestyle


In the lifestyle market segment, VARIA offers a steadily growing selection of top brands, up-and-coming brands, home accessories and gift ideas.

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Hobbies & Leisure


In addition to products from the leisure sector, you will experience a huge selection for cards, board, role and tabletop games.

What our customers say